Brand Identity

A brand people remember, designed by people

We design logos, visual identities and brand guidelines that make your business easy to recognise and trust. AI helps us explore and present ideas faster; the design itself comes from our designers.

AI logos all start to look the same

AI image tools can produce a logo in seconds, and so can everyone else, which is why so many now look alike. Ownership of purely AI-generated artwork is also legally uncertain in many countries. A brand is something you will build on for years, so it pays to have it designed properly.

What you get

  • Research into your market, customers and competitors
  • Logo and full visual identity: colours, typography and graphic style
  • Brand guidelines your team and suppliers can follow
  • Ready-to-use templates for documents, social media and presentations
  • All final files, ready for print and digital

How it works

AI does the heavy lifting. Our people check the work.

AI has made this work faster and more affordable. It has not removed the need for someone to check it, fix it and answer for it. That part is our job, so it does not have to be yours.

AI does the heavy lifting

  • Speeds up research and mood boards
  • Mocks up the identity on real products and places
  • Produces size and format variations

Our people check the work

  • Develop the concept
  • Draw and refine the logo and identity
  • Make every creative decision
  • Prepare files for print and digital

Whatever the size of your business

For small businesses

A professional identity that makes a small business look established from day one.

For larger organisations

Rebrands and brand systems across products, regions and sub-brands, with governance your teams can follow.

Our brand and packaging work has been recognised by the World Brand Design Society and Packaging of the World.

See our work

Ways to work with us

Pick what suits you

Every engagement is quoted after a short discovery call, so you only pay for what your business needs.

One-off project

A defined scope and price for a specific piece of work, agreed in writing before we start.

Monthly design team

Ongoing design on a monthly plan, for when you need a steady flow of work rather than a single project.

Common questions

Do you use AI to design logos?

No. Our designers create the identity. We use AI for research, mock-ups and variations, which saves you time without compromising originality.

Do we own the final design?

Yes. Ownership of the final files is set out in writing and transferred to you on completion.

How many concepts do we see?

This is agreed up front in the proposal, along with the number of revision rounds.

Our expertise

The detail behind this service

Let's see if this fits your business

A short, no-obligation conversation. We will tell you honestly what would help and what it would cost.

Get a Free Assessment